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Research; study; learning; solving problems; making decisions — all these, to be done effectively and efficiently, depend on asking the right questions. Much of the time, however, people let others frame the questions, not realizing how much this shapes how they think.

Transfer refers to the ability to extend (transfer) learning from one situation to another. For example, knowing how to play the piano doesn’t (I assume) help you play the tuba, but presumably is a great help if you decide to take up the harpsichord or organ. Similarly, I’ve found my knowledge of Latin and French a great help in learning Spanish, but no help at all in learning Japanese.

Subliminal learning achieved notoriety back in 1957, when James Vicary claimed moviegoers could be induced to buy popcorn and Coca-Cola through the use of messages that flashed on the screen too quickly to be seen. The claim was later shown to be false, but though the idea that people can be brainwashed by the use of such techniques has been disproven (there was quite a bit of hysteria about the notion at the time), that doesn’t mean the idea of subliminal learning is crazy.

What is neurogenesis?

Neurogenesis — the creation of new brain cells — occurs of course at a great rate in the very young. For a long time, it was not thought to occur in adult brains — once you were grown, it was thought, all you could do was watch your brain cells die!

Adult neurogenesis (the creation of new brain cells in adult brains) was first discovered in 1965, but only recently has it been accepted as a general phenomenon that occurs in many species, including humans (1998).

As we all know, rhyme and rhythm help make information more memorable. Here's a few ideas that may help you use them more effectively.

Rhythm and rhyme are of course quite separate things, and are processed in different regions of the brain. However, they do share some commonalities in why and how they benefit memory. Rhyme and rhythm impose pattern. For that reason, rhyme and rhythm are particularly valuable when information is not inherently meaningful.

We must believe that groups produce better results than individuals — why else do we have so many “teams” in the workplace, and so many meetings. But many of us also, of course, hold the opposite belief: that most meetings are a waste of time; that teams might be better for some tasks (and for other people!), but not for all tasks. So what do we know about the circumstances that make groups better value?

Some personal experience

I have two sons. One of them was a colicky baby. Night after night my partner would carry him around the room while I tried to get a little sleep. One night, for his own amusement, my partner chose a particular CD to play. Magic! As the haunting notes of the hymns of the 12th century abbess Hildegard of Bingen rang through the room, the baby stopped crying. And stayed stopped. As long as the music played. Experimentation revealed that our son particularly liked very early music (plainchant from the 15th century Josquin des Pres was another favorite).

Until recent times, attention has always been quite a mysterious faculty. We’ve never doubted attention mattered, but it’s only in the past few years that we’ve appreciated how absolutely central it is for all aspects of cognition, from perception to memory. The rise in our awareness of its importance has come in the wake of, and in parallel with, our understanding of working memory, for the two work hand-in-hand.

There are two well-established strategies for remembering people’s names. The simplest basically involves paying attention. Most of the time our memory for someone’s name fails because we never created an effective memory code for it.

An easy strategy for improving your memory for names

We can dramatically improve our memory for names simply by:

Most people believe that an adult learner can't hope to replicate the fluency of someone who learned another language in childhood. And certainly there is research to support this. However, people tend to confuse these findings - that the age of acquisition affects your representation of grammar - with the idea that children can learn words vastly quicker than adults. This is not true. Adults have a number of advantages over children: