Subliminal learning achieved notoriety back in 1957, when James Vicary claimed moviegoers could be induced to buy popcorn and Coca-Cola through the use of messages that flashed on the screen too quickly to be seen. The claim was later shown to be false, but though the idea that people can be brainwashed by the use of such techniques has been disproven (there was quite a bit of hysteria about the notion at the time), that doesn’t mean the idea of subliminal learning is crazy.
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Some personal experience
I have two sons. One of them was a colicky baby. Night after night my partner would carry him around the room while I tried to get a little sleep. One night, for his own amusement, my partner chose a particular CD to play. Magic! As the haunting notes of the hymns of the 12th century abbess Hildegard of Bingen rang through the room, the baby stopped crying. And stayed stopped. As long as the music played. Experimentation revealed that our son particularly liked very early music (plainchant from the 15th century Josquin des Pres was another favorite).
Transfer refers to the ability to extend (transfer) learning from one situation to another. For example, knowing how to play the piano doesn’t (I assume) help you play the tuba, but presumably is a great help if you decide to take up the harpsichord or organ. Similarly, I’ve found my knowledge of Latin and French a great help in learning Spanish, but no help at all in learning Japanese.
Prevalence of Parkinson's Disease
After Alzheimer's disease, the second most common neurodegenerative disorder is Parkinson’s disease. In the U.S., at least 500,000 are believed to have Parkinson’s, and about 50,000 new cases are diagnosed every year1 (I have seen other estimates of 1 million and 1.5 million — and researchers saying the numbers are consistently over-estimated while others that they are consistently under-estimated!). In the U.K., the numbers are 120,000 and 10,0002.
Two large-scale international studies have become established to compare countries' performance in the core subjects of literacy, mathematics and science.
TIMSS: Trends in International Mathematics and Science Study
TIMSS is an international study involving 50 countries that assesses math and science achievement at four year intervals. It has been running since 1995. Students are assessed in the 4th and 8th years of school, and in their final year. The next assessment round will be in 2007.
I’ve discussed on a number of occasions the effects that stereotypes can have on our cognitive performance. Women, when subtly reminded that females are supposedly worse at math, do more poorly on math tests; African-Americans, when subtly reminded of racial stereotypes, perform more poorly on academic tests. And beliefs about the effect of aging similarly affect memory and cognition in older adults.
What are external memory aids?
External memory aids include such strategies as:
Let’s talk about the cognitive benefits of learning and using another language.
In a recent news report, I talked about the finding that intensive learning of a very novel language significantly grew several brain regions, of which two were positively associated with language proficiency. These regions were the right hippocampus and the left superior temporal gyrus. Growth of the first of these probably reflects the learning of a great many new words, and the second may reflect heavy use of the phonological loop (a part of working memory).
Find out about the pegword mnemonic
To celebrate Māori Language Week here in Aotearoa (New Zealand), I've put together a pegword set in te reo:
- tahi — ahi
- rua — ua
- toru — tūru
- whā — taniwha
- rima — rama
- ono — hono
- whitu — whatu
- waru — karu
- iwa — taraiwa
- tekau — rākau
Elaborative interrogation is a strategy to help you remember meaningful information. The idea behind the strategy is that relevant prior knowledge is not always readily activated when you are trying to learn new information, and sometimes help is needed to make the right connections. The strategy requires you to go beyond the information given to you and to construct reasons for the relationships between bits of information.