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There are two well-established strategies for remembering people’s names. The simplest basically involves paying attention. Most of the time our memory for someone’s name fails because we never created an effective memory code for it.

An easy strategy for improving your memory for names

We can dramatically improve our memory for names simply by:

The method of loci or place method

This is the classic mnemonic strategy, dating back to the ancient Greeks, and is (as evident from its continued use over 2500 years) an extremely effective strategy for remembering lists.

Graphic summaries are summaries that reorganize the text. Two examples of graphic summaries are outlines and graphic organizers.

In an outline, topics are listed with their subtopics in a linear format, like this:

Branches of Government (U.S.A.)

I.

Executive Branch

 

 

Short-term vs long-term memory

Working memory is a relatively recent term, a refinement of an older concept - that of short-term memory. Short-term memory was called thus to distinguish it from "long-term memory" - your memory store.

Humans are the animals that manipulate their cognitive environment.

The conventional view of brain development has been that most of this takes place in utero and in the first three years, with the further development continuing until the brain is fully mature at around 10-12 years of age. The turbulence of adolescent behavior has been deemed to be mostly caused by hormonal changes. Piaget, who identified four stages of cognitive development, assessed that his highest stage — that of formal, abstract reasoning — occurred around 13-14 years (although not everyone reaches this level, which requires appropriate education).

Creating a face-name association

  • Select a distinctive feature of the face (nose).
  • Select a word or phrase that sounds like the name (con rat for Conrad).
  • Create an interactive image linking the distinctive feature with the keyword(s) (a man in a prisoner’s uniform — con — rides a rat that slides down the nose).

To remember the name on seeing the face again, you must:

  • Identify the distinctive feature that you used when encoding (nose).

The Proto-Indo-European language (PIE) is the ultimate ancestor of many European and Indian languages. The word "proto" indicates it was spoken thousands of years in the past and we have no direct record of it. What we do have is the clear evidence in its descendant languages, from the consistent patterns in the way their words vary, that there was such an ancestor. Following these patterns, scholars have deduced a quite extensive vocabulary — but they are still reconstructed, not ‘real’ words. We can never know exactly how these words were pronounced, or precisely how they were used.

Our society gives a lot of weight to intelligence. Academics may have been arguing for a hundred years over what, exactly, intelligence is, but ‘everyone knows’ what it means to be smart, and who is smart and who is not — right?

Of course, it’s not that simple, and the ins and outs of academic research have much to teach us about the nature of intelligence and its importance, even if they still haven’t got it all totally sorted yet. Today I want to talk about one particular aspect: how important intelligence is in academic success.

Visual Language, a term introduced by Robert Horn, refers to "language based on tight integration of words and visual elements". The visual elements include shapes, as well as images (e.g., icons, clip art).

What does this have to do with memory? Well, partly of course, because the appropriate use of images usually makes information more memorable, but visual language has considerably more to offer than that. To appreciate what it is, Horn has examples at http://web.stanford.edu/~rhorn/