Articles

Difficulty in remembering people’s names is one of the most common memory tasks that people wish to be better at. And the reason for this is not that their memory is poor, but because it is so embarrassing when their memory lets them down.

This isn’t just an issue at a personal level. It’s a particular issue for anyone who has to deal with a lot of people, many of whom they will see at infrequent intervals. Nothing makes a person — a client, a customer, a student — feel more valued than being remembered.

In the following case study, I explore in depth the issue of learning the geological time scale — names, dates, and defining events. The emphasis is on developing mnemonics, of course, but an important part of the discussion concerns when and when not to use mnemonics, and how to decide.

The Geological Time Scale

Phanerozoic Eon 542 mya—present

  Cenozoic Era 65 mya—present

Common everyday memory strategies

The most frequently used everyday memory strategies are:

Song is a wonderful way to remember information, although some songs are better than others. Songs that help you remember need to have simple tunes, with a lot of repetition -- although a more complex tune can be used if it is very familiar. Most importantly, the words should be closely tied to the tune, so that it provides information about the text, such as line and syllable length. You can read more about this in my article on Music as a mnemonic aid, but here I simply want to mention a few specific songs designed for teaching facts.

This post is the fourth and last part in a four-part series on how education delivery is changing, and the set of literacies required in today’s world. Part 1 looked at textbooks; Part 2 at direct instruction/lecturing; Part 3 at computer learning.. This post looks at learning models and types of literacy.

Literacy. What does it mean?

• Is there such a thing as a photographic memory?
• Will memorizing lists and speeches improve my memory?
• I've read that people only use 10% of their brain. Is this true?
• I seem to have more trouble remembering words and names I know perfectly well.

Brain autopsies have revealed that a significant number of people die with Alzheimer’s disease evident in their brain, although in life their cognition wasn’t obviously impaired. From this, the idea of a “cognitive reserve” has arisen — the idea that brains with a higher level of neuroplasticity can continue to work apparently normally in the presence of (sometimes quite extensive) brain damage.

How many words do you need to learn?

An analysis of English vocabulary* has found that the first 1000 words account for 84.3% of the words used in conversation, 82.3% of the words encountered in fiction, 75.6% of the words in newspapers, and 73.5% of the words in academic texts. The second 1000 accounts for about another 5% (specifically, 6% of conversation, 5.1% of fiction, 4.7% of newspapers, 4.6% of academic texts).

In the last part I talked about retrieval structures and their role in understanding what you’re reading. As promised, this month I’m going to focus on understanding scientific text in particular, and how it differs from narrative text.

In the mid-seventies, Raugh and Atkinson had remarkable results using the keyword method to teach Russian vocabulary to college students. While later studies have not tended to find such dramatic results, nevertheless, a large number of studies have demonstrated an advantage in using the keyword mnemonic to learn vocabulary.

Some researchers have become huge fans of the strategy. Others have suggested a number of limitations. Let’s look at these.