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I don't often talk about eyewitness testimony, but it's not because of the lack of research. It's a big field, with a lot of research done. When  I say I don't follow it because I regard the main finding as a done deal - eyewitness testimony is useless - that's not meant to denigrate the work being done. There is, clearly, a great deal of value in working out the exact parameters of human failures, and in working out how we can improve eyewitness testimony. I just arbitrarily decided to ignore this area of research until they'd sorted it all out!

Creating a face-name association

  • Select a distinctive feature of the face (nose).
  • Select a word or phrase that sounds like the name (con rat for Conrad).
  • Create an interactive image linking the distinctive feature with the keyword(s) (a man in a prisoner’s uniform — con — rides a rat that slides down the nose).

To remember the name on seeing the face again, you must:

  • Identify the distinctive feature that you used when encoding (nose).

I recently reported on a finding that older adults whose life-space narrowed to their immediate home were significantly more likely to have a faster rate of global cognitive decline or develop mild cognitive impairment or Alzheimer’s.

How the keyword method works

The keyword method has been especially pushed as an effective strategy for learning foreign vocabulary. It is presumably equally valuable for extending your native-language vocabulary and learning technical jargon, and has also been used successfully to teach social studies facts (e.g., the products of a country; capital cities), science facts (e.g., chemical reactions, parts of the skeletal and nervous systems) and the names and faces of people.

There are two stages to the method:

Children learn. It’s what they do. And they build themselves over the years from wide-eyed baby to a person that walks and talks and can maybe fix your computer, so it’s no wonder that we have this idea that learning comes so much more easily to them than it does to us. But is it true?

There are two particular areas where children are said to excel: learning language, and learning skills.

There are many memory strategies that can be effective in improving your recall of text. However, recent research shows that it is simplistic to think that you can improve your remembering by applying any of these strategies to any text. Different strategies are effective with different types of text.

In a 1987 experiment (1), readers were presented with a text that included one or other of these sentences:

or

Both texts went on to say:

Two large-scale international studies have become established to compare countries' performance in the core subjects of literacy, mathematics and science.

TIMSS: Trends in International Mathematics and Science Study

TIMSS is an international study involving 50 countries that assesses math and science achievement at four year intervals. It has been running since 1995. Students are assessed in the 4th and 8th years of school, and in their final year. The next assessment round will be in 2007.

In 2002, a British study scanned the brains of ten "superior memorizers" — eight leading contenders in the World Memory Championships, and two individuals previously studied for their extraordinary memory accomplishments — all people that had demonstrated truly impressive feats of memory, in terms of the ability to quickly memorize hundreds of numbers or unrelated words. The ten "memory champions" were matched with ten controls, who had no memory capabilities out of the ordinary.

Back in 2010, I read a charming article in the New York Times about a bunch of neuroscientists bravely disentangling themselves from their technology (email, cellphones, laptops, …) and going into the wilderness (rafting down the San Juan River) in order to get a better understanding of how heavy use of digital technology might change the way we think, and whether we can reverse the problem by immersing ourselves in nature.