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Because it holds some personal resonance for me, my recent round-up of genetic news called to mind food allergies. Now food allergies can be tricky beasts to diagnose, and the reason is, they’re interactive. Maybe you can eat a food one day and everything’s fine; another day, you break out in hives. This is not simply a matter of the amount you have eaten, the situation is more complex than that.

Difficulty in remembering people’s names is one of the most common memory tasks that people wish to be better at. And the reason for this is not that their memory is poor, but because it is so embarrassing when their memory lets them down.

This isn’t just an issue at a personal level. It’s a particular issue for anyone who has to deal with a lot of people, many of whom they will see at infrequent intervals. Nothing makes a person — a client, a customer, a student — feel more valued than being remembered.

What is a tip-of-the-tongue experience?

The tip-of-the-tongue experience (TOT) is characterized by being able to retrieve quite a lot of information about the target word without being able to retrieve the word itself. You know the meaning of the word. You may know how many syllables the word has, or its initial sound or letter. But you can’t retrieve it all. The experience is coupled with a strong feeling (this is the frustrating part) that you know the word, and that it is hovering on the edges of your thought.

Vocabulary is a sticking point for many language learners. That’s because words have a certain arbitrary quality that makes them hard to memorize. There are two strategies which are very effective with this task: the keyword mnemonic, and retrieval practice. I have written about these extensively in my books Mnemonics for Study, and How to revise & practice.

Prevalence of dementia

Dementia is estimated1 to afflict over 35.5 million people worldwide -- this includes nearly 10 million people in Europe, nearly 4.4 million in North America, nearly 7 million in South and Southeast Asia, about 5.5 million in China and East Asia and about 3 million in Latin America.

Autobiographical memory contains the information you have about yourself. It includes several domains:

Keyword mnemonic

The one mnemonic strategy that has been investigated quite extensively by researchers is the keyword mnemonic. This has been used successfully in a variety of learning areas, but its chief use has been in the area of learning vocabulary.

In the following case study, I explore in depth the issue of learning the geological time scale — names, dates, and defining events. The emphasis is on developing mnemonics, of course, but an important part of the discussion concerns when and when not to use mnemonics, and how to decide.


The Geological Time Scale

Phanerozoic Eon 542 mya—present

  Cenozoic Era 65 mya—present

If you have a numbered list to memorize, the best mnemonic strategy is the pegword mnemonic. This mnemonic uses numbers which have been transformed into visual images. Here's the standard 1-10 set.

pegs

I add two more:

Let me start by saying that if you're healthy and are eating a good balanced diet, there should be no need for you to take supplements. I also want to emphasize that the best way of meeting your body's needs for certain vitamins and minerals is to get them from food. In some cases, for one reason or another, this may not be possible. For example, as a (mostly) vegan, I take iron and B12 supplements, to make up for these deficiencies in my diet. Elderly adults with small appetites may also find it hard to get all the nutrients they need from their diet.